I've spoken more about this record more than ANY OTHER RECORD we've ever released. Even White Stripes records that have been out for more than twenty years. Shit, even records I've PLAYED on. That's saying something. Thanks to an extra effort from a boss Australian publicist, Dave Laing, along with the hard work from the usual Ken Weinstein in the States and I could not be happier with how this has been covered. Rock and roll.